Go Daddy is an Internet domain registrar and Web hosting company that also sells e-business related software and services. In 2010, it reached more than 45 million domain names under management. Go Daddy is currently the largest ICANN-accredited registrar in the world, and is four times the size of its closest competitor.
Go Daddy started advertising in the Super Bowl in 2005. Since then, the company expanded its marketing to include sports sponsorships.
Go Daddy filed for an IPO in 2006, but later canceled it, due to "market uncertainties". In 2011, Go Daddy confirmed that KKR, Silver Lake Partners and Technology Crossover Ventures had closed a private equity deal.
Go Daddy was founded in 1997 as Jomax Technologies by Bob Parsons, who previously founded the software development company Parsons Technology, Inc. The company changed its name to Go Daddy in 1999 when a group of employees were brainstorming on a more memorable name than Jomax Technologies. Someone said, "How about Big.
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