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Google Wallet and other NFC payment platforms such as Visa and Isis have put digital wallet technology on the map. But a lack of consumer knowledge and interest in paying for goods with their smartphone may mean no NFC on the 2012 iPhone 5.
For the first half of 2011, rumors that NFC “swipe and pay” payment technology for the iPhone 5 were at their highest levels. With the advent of Google Wallet, it was assumed that Apple would answer in turn with its own proprietary digital wallet. Given the fact that Apple’s aim is to integrate the use of the iPhone into as many facets of daily life as possible, NFC would be an obvious feature for a future iPhone model.
Yet, by the end of the WWDC, the unveiling of iOS 5 and iCloud seemed to have pushed away the strong call from iPhone users for NFC. Now that the iPhone 4S has been released — sans NFC — where does digital wallet stand for the iPhone 5 in 2012?
According to several studies, it is still unlikely.
A revealing article on ZDNET indicates that, while avid smartphone enthusiasts are well aware of NFC, average smartphone users are either wary or unaware of the digital wallet concept. Because of this, the commerce sector has already been let down by a low return on investment for NFC: “Laura Chambers, senior director of PayPal Mobile, warned during a panel discussion at GigaOM’s Mobilize 2011 conference last week that merchants have already been burned by the experience of paying for terminals to support NFC chips on credit cards, and only a miniscule portion of the population is actually using them nationwide.”
We managed to catch a quick word with the chief scientist at Fusion-IO at today's IP Expo event in London. He told us how upgrading to IOS 5 bricked two Iphone handsets, one of which was unrecoverable and had to be replaced.
His favourite feature of the new operating system would have been Siri, the voice activated personal assistant, if it wasn't specific to the Iphone 4S. He also said that he enjoyed using the card making app because it's unusual.
In general he admitted to not really noticing the changes and asked us to make a list of them so he could pick easier.
Talking about the Iphone 5, Wozniak said he dreams of a thinner device with 4G LTE technology. He believes that Siri is "the future of mobile devices" and wants to be able to talk to a wrist watch and get the answer to come up on the Iphone's screen.
All about iPhones:
For the first half of 2011, rumors that NFC “swipe and pay” payment technology for the iPhone 5 were at their highest levels. With the advent of Google Wallet, it was assumed that Apple would answer in turn with its own proprietary digital wallet. Given the fact that Apple’s aim is to integrate the use of the iPhone into as many facets of daily life as possible, NFC would be an obvious feature for a future iPhone model.
Yet, by the end of the WWDC, the unveiling of iOS 5 and iCloud seemed to have pushed away the strong call from iPhone users for NFC. Now that the iPhone 4S has been released — sans NFC — where does digital wallet stand for the iPhone 5 in 2012?
According to several studies, it is still unlikely.
A revealing article on ZDNET indicates that, while avid smartphone enthusiasts are well aware of NFC, average smartphone users are either wary or unaware of the digital wallet concept. Because of this, the commerce sector has already been let down by a low return on investment for NFC: “Laura Chambers, senior director of PayPal Mobile, warned during a panel discussion at GigaOM’s Mobilize 2011 conference last week that merchants have already been burned by the experience of paying for terminals to support NFC chips on credit cards, and only a miniscule portion of the population is actually using them nationwide.”
We managed to catch a quick word with the chief scientist at Fusion-IO at today's IP Expo event in London. He told us how upgrading to IOS 5 bricked two Iphone handsets, one of which was unrecoverable and had to be replaced.
His favourite feature of the new operating system would have been Siri, the voice activated personal assistant, if it wasn't specific to the Iphone 4S. He also said that he enjoyed using the card making app because it's unusual.
In general he admitted to not really noticing the changes and asked us to make a list of them so he could pick easier.
Talking about the Iphone 5, Wozniak said he dreams of a thinner device with 4G LTE technology. He believes that Siri is "the future of mobile devices" and wants to be able to talk to a wrist watch and get the answer to come up on the Iphone's screen.
All about iPhones:
- Apple iPhone 4S' Siri says the darnedest things
- Are iOS 5 and iPhone 4S already outdated?
- iPhone 5 rumors start up again
- IOS 5 bricked two of Steve Wozniak’s Iphones
- iOS 5 vs. the Galaxy Nexus and Android 4.0
- Motorola Droid RAZR vs Apple iPhone 4S
- TeliaSonera exec questions Apple’s supremacy
- iPhone 5 Customize Siri to Post to Facebook, Twitt...
- iPhone 5 Release Date: Despite Record Sales
- iCloud and the iPhone 4S in the enterprise
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